ICP search architecture
Saved searches and lists by title, seniority, geography, company size, and triggers — maintained as a living system, not a one-off CSV.
Built for meetings, not spam volume
Sales Navigator without a system is an expensive search box. We build ethical prospecting — ICP saved searches, warm-up through content, and outreach that books meetings because the relationship started before the pitch.
01
Generic notes and automation scrapers buy short-term volume and long-term restrictions. Reply rates collapse; brand trust takes the hit.
02
Title filters find people. They do not create reasons to reply. Outreach to strangers who have never seen your expertise starts at a deficit.
03
Marketing posts content. Sales works a separate list. Engagers and ICP lookalikes never enter a structured outreach workflow.
Saved searches and lists by title, seniority, geography, company size, and triggers — maintained as a living system, not a one-off CSV.
Prioritise engagers, profile viewers, and lookalikes who have already seen your content — different temperature than pure cold.
Connection notes and follow-ups tested for reply rate — specific, useful, and human. Manual or LinkedIn-approved tools only.
Tracking from connection to conversation to booked meeting so prospecting effort follows what actually converts.
ICP in LinkedIn terms, disqualifiers, and the commercial offer each sequence is allowed to introduce.
Navigator lists, messaging frameworks, and CRM or sheet handoff that sales will actually use.
Ethical daily/weekly outreach cadence with engagement on prospect content before the ask.
Reply and meeting rates by segment. Kill weak openers. Double down on messages that earn conversations.
No. Bots and scrapers violate LinkedIn terms and put accounts at restriction risk. We run sequences manually or through LinkedIn-approved tooling, with human judgment on targeting and messaging.
Company page strategy, content, and optimisation so buyers who check your brand find credibility — not an inactive noticeboard.
Executive and employee thought leadership that earns inbound, shortens sales cycles, and turns expertise into visible authority.
Paid campaigns aimed at the titles, industries, and seniority levels that buy — creative and offers engineered for qualified pipeline.
Organic, personal brand, paid, and prospecting as one coordinated system — each layer warming and amplifying the others.
Tell us where LinkedIn is stalling — page, personal brand, ads, or prospecting — and we will show you what a system looks like for your ICP.
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